FAQs about SEO you must check out!

FAQs About SEO | You Will Get Your Answer Here!

by with No Comment MarketingSEO

Here, I have accumulated answers to some frequently asked questions about SEO (Search engine optimization). I have been in this industry for the past 7 years, and over the years I have found people asking me these questions when I explain to them about SEO services. So, finally, I found time to list all these questions in one place for you to find answers. 

Frequently Asked Questions About SEO

Question 1. Why SEO is important? 

This is the first question that I have been continuously asked. Not every client is unaware of what SEO is, but most people often have this term confused with Digital Marketing. Coming straight to the point – SEO (Search engine optimization) is a part of digital marketing that is directly related to search engines. This is the process that involves the improvement of the website’s traffic quality by ranking your website on top in the SERPs. This is the traffic that is generated organically. 

SERPs stands for search engine result pages. These are the results that are accumulated and displayed by search engines like Google. 

Question 2. How much does SEO Cost? 

Trust me, this is a very popular question that I have come across over the years as a freelance digital marketer. SEO cost often varies depending on the scale you want to raise your business. To explain it honestly, I would say that there are SEO companies out in the market who will charge you pennies for their services. The catch, however, is that they tend to include only black hat tactics, which will deliver results only for a short span and will harm your website more than benefit it in a long run. A good Search engine optimization professional like me would offer you a long-term result by providing white-hat SEO services that will cost you between $500 to $5000 depending on the type and scope of business. 

Question 3. How long it takes to get results? 

The estimated time of getting any visible results is approximately 3 months. Although, there is no particular time frame set to get the results because it completely depends on the keywords you are targeting. If you are targeting a set of keywords that have high competition, it would take much more time than others. 

Whenever a client visits me with any SEO requirement, I first analyse their business, get a glance at the keywords they are willing to rank for, and then give them a tentative time frame for getting visible results. 

Question 4. How many keywords should I target per page?

As per the research I did and the experience I hold, I believe that targeting 3-4 keywords per page is a great way to move ahead. Remember, it is wise to target high-volume, low-competition keywords to get better results. But, this does not mean that you don’t have to work on high-volume and high competition keywords. Be smart about it and create a balanced set of keywords to target per page. 

Question 5. Can SEO keywords be phrases? 

Yes, definitely. One must always target long-tail keywords which can also be termed as phrases. Targeting long-tail keywords usually increase the chances of diverting good organic traffic on a website. 

These are a few SEO FAQs that I thought it important to share with you. I will keep adding questions to this list. Stay tuned for more…

How Can Salons Benefit From Digital Marketing

How Can A Hair Salon Benefit From Online Marketing?

by MarketingSEO

When you own a hair salon, it comes with multiple responsibilities. While you are focused on managing your staff, inventory, and everything else, most salon owners forget to focus on their online presence. I have seen several good salons around me that lack a proper online marketing structure and are losing potential business because of this.

We live in the digital age where everything is being promoted online, so why is your business still not up there?

It is no rocket science to understand that today, having only a physical presence is not enough to compete in a hair salon or for that matter any industry. With more and more people relying on the internet to find a perfect hair salon near them. This makes it important for you to dominate the online market as much as you dominate the physical one.

Here, today, I am going to share with you a few reasons why every hair salon owner must focus on getting hair salon local SEO services.

Why should hair salon owners focus on getting local SEO services?

Considering the online competition, there is no surprise that it is going to be challenging for newbie online hair salons to dominate online salon marketing. Even hair salons who are already investing in SEO services in the USA or anywhere across the globe might face difficulty in getting desired results. Today when everyone is searching for salons online and calling the ones that appear on the top of SERPs, there is nothing better for a hair salon to rank on the top of search engine result pages. So, if this is not enough to convince you as a hair salon owner to invest in salon local SEO services, then keep reading… I have more reasons coming…

Benefits of Local SEO For Hair Salons

  • Getting more web traffic
  • Get More customers
  • Less Advertising Costs
  • Long Lasting Results
  • Building Credibility

i) Getting more web traffic

Catching more eyeballs is one of the benefits of local SEO for hair salon

The very first benefit of getting local SEO services for your Hair Salon is – increased web traffic. By ranking better on search engines, you can divert most of the web traffic looking for a hair salon where you are located, to your website. Sounds amazing, right? So, there is no question that you should get the local SEO services for your hair salon.

In short, when your hair salon is ranking on the top of the search result pages you present yourself as an expert in your region, anchoring more and more traffic to your website, driving more sales.

ii) Get More customers

Driving more customers into your door is another great advantage of investing in local SEO for your hair salon

Clearly, as discussed above getting local SEO services for your hair salon can drive more traffic that leads to more and more customers in your door. Considering this is the ultimate goal of the whole SEO thing, it is a good enough reason for you to call an SEO expert.

iii) Less Advertising Costs

Spending more on local SEO for hair salons will help curb advertising costs of all kinds.

Since local SEO services deliver results organically, there is no need for one to spend money on advertising once ranked. In short, with the right hair salon, local SEO delivering results, you can curb the cost you are putting into banners, pamphlets, tv advertising, and even Google advertising.

iv) Long Lasting Results

Local SEO can help you rank on the top and stay there, delivering long-lasting results.

Another advantage of local SEO for your hair salon is that it is a great investment that delivers long-lasting rankings. If carried out properly, local SEO can keep your hair salon ranking on the top of the search engine results for the set of desired keywords.

v) Building Credibility

Building online credibility for your hair salon is another one of the advantages of getting Local SEO for a hair salon.

With local SEO you can improve your hair salon credibility online significantly. Around 87% of online users looking for a hair salon, do check the online reviews before choosing the hair salon to visit. If you offer quality services, your customers will happily leave you reviews. But again, this will be impossible if you don’t have an optimised local SEO. So, with local SEO you can actually bring more and more customers to leave reviews, increasing the credibility of your hair salon.

These are a few reasons why you should go with hair salon local SEO services. So, if you own a hair salon and are considering investing in local SEO, you are moving in the right direction. I have been in this industry for more than a decade now and over the years, have learned and expertise in the art of local SEO for all the local businesses. With my expertise and my experience, you can get effective results and great ROI for your hair salon. All you have to do is take a step forth and contact us. I will take care of the rest.